{"title":"Enhances Colour","description":"","products":[{"product_id":"bleach-london-fade-to-grey-shampoo-and-conditioner-duo","title":"BLEACH LONDON Fade To Grey Shampoo and Conditioner Duo","description":"\u003cp\u003eMaintain and refresh slate-grey tones with the BLEACH LONDON Fade To Grey Shampoo and Conditioner Duo, a targeted toning haircare set designed for grey, silver, and pre-lightened blonde hair. This vegan-friendly duo works to cleanse, condition, and deposit cool grey pigments while helping to reduce unwanted warmth and brassiness. Ideal for maintaining salon-fresh colour between dyeing sessions, it enhances tonal clarity and keeps lightened hair looking clean, modern, and evenly toned.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSet Includes : \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBleach London Fade To Grey Shampoo 250ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA toning cleanser formulated for grey and bleached blonde hair. It gently washes while depositing cool slate-grey pigment, helping to neutralise yellow and warm tones. Regular use supports brighter-looking blonde shades and helps maintain a fresh, cool-toned finish between colour treatments.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBleach London Fade To Grey Conditioner 250ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA colour-depositing conditioner designed to combat brassiness in pre-lightened hair. It helps neutralise unwanted warm undertones while adding a soft slate-grey sheen. With continued use, it enhances tonal depth and supports a more consistent smoky, grey finish, especially on previously toned or light blonde hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey benefits : \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHelps maintain cool slate-grey and silver tones in bleached or blonde hair\u003c\/li\u003e\n\u003cli\u003eNeutralises yellow and brassy undertones for a cleaner, cooler finish\u003c\/li\u003e\n\u003cli\u003eShampoo gently cleanses while depositing tonal pigment\u003c\/li\u003e\n\u003cli\u003eConditioner enhances softness while refreshing colour depth\u003c\/li\u003e\n\u003cli\u003eSuitable for maintaining colour between salon visits\u003c\/li\u003e\n\u003cli\u003eGradual build-up effect allows controlled toning on light hair\u003c\/li\u003e\n\u003cli\u003eVegan formula suitable for conscious haircare routines\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Bleach London","offers":[{"title":"Default Title","offer_id":57164185272702,"sku":"BLEACHLDN-011","price":19.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/5872\/0515\/files\/Untitleddesign-2026-03-25T182922.786_33953582-c558-4f70-8aac-cb9fa91e023a.png?v=1774447119"},{"product_id":"bleach-london-silver-conditioner-500ml","title":"BLEACH LONDON Silver Conditioner 500ml","description":"\u003cp\u003eEnhance and maintain the brilliance of your blonde hair with BLEACH LONDON Silver Conditioner, a colour-correcting formula designed to keep blonde, silver, and highlighted hair looking fresh and luminous. Expertly enriched with violet pigments, this daily-use conditioner helps neutralise unwanted brassy, yellow, and orange tones, restoring a cooler, more refined finish. Its nourishing formula works to deeply condition each strand, improving manageability while preserving colour vibrancy between salon visits. Hair is left feeling soft, smooth, and visibly healthier, with a radiant shine that elevates your overall look. Perfect for maintaining salon-quality results at home, this vegan-friendly conditioner delivers both hydration and tone enhancement in one essential step.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits : \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNeutralises brassy, yellow, and orange tones for a cleaner blonde finish\u003c\/li\u003e\n\u003cli\u003eHelps maintain and enhance colour vibrancy between treatments\u003c\/li\u003e\n\u003cli\u003eDeeply conditions and softens dry or processed blonde hair\u003c\/li\u003e\n\u003cli\u003eEnriched with violet pigments for effective tone correction\u003c\/li\u003e\n\u003cli\u003eImproves hair manageability and smoothness\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking radiant, refreshed, and salon-fresh\u003c\/li\u003e\n\u003cli\u003eSuitable for natural, bleached, or highlighted blonde hair\u003c\/li\u003e\n\u003cli\u003eLightweight formula ideal for daily use without weighing hair down\u003c\/li\u003e\n\u003cli\u003eSupports healthier-looking, shinier strands\u003c\/li\u003e\n\u003cli\u003eVegan formula, free from animal-derived ingredients\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy You Will Love This : \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eKeeps your blonde looking cool-toned and professionally maintained\u003c\/li\u003e\n\u003cli\u003eCombines toning and conditioning in one easy step\u003c\/li\u003e\n\u003cli\u003eHelps extend the life of your hair colour and reduce salon visits\u003c\/li\u003e\n\u003cli\u003eLeaves hair silky, hydrated, and easy to style\u003c\/li\u003e\n\u003cli\u003ePerfect for anyone պայք to maintain bright, brass-free blonde hair at home\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Bleach London","offers":[{"title":"Default Title","offer_id":57195783422334,"sku":"BLEACHLDN-053","price":12.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/5872\/0515\/files\/Untitleddesign-2026-04-01T141748.546.png?v=1775035084"},{"product_id":"bleach-london-silver-shampoo-and-conditioner-duo","title":"BLEACH LONDON Silver Shampoo and Conditioner Duo","description":"\u003cp\u003eRefresh and maintain luminous blonde tones with the BLEACH LONDON Silver Shampoo and Conditioner Duo, a colour-enhancing haircare set designed to cleanse, nourish, and brighten blonde, bleached, and highlighted hair. Powered by violet pigments, both formulas work together to neutralise unwanted brassy, yellow, and orange tones while enhancing cool, radiant hues. The shampoo gently removes impurities without stripping colour, while the conditioner delivers deep hydration and smoothness for soft, manageable results. 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