{"title":"Remove Unwanted Brassiness","description":"","products":[{"product_id":"bleach-london-fade-to-grey-conditioner","title":"BLEACH LONDON Fade To Grey Conditioner","description":"\u003cp\u003eEnhance and maintain cool-toned colour with \u003cstrong\u003eBLEACH LONDON Fade To Grey Conditioner\u003c\/strong\u003e, a toning conditioner specially formulated for pre-lightened and blonde hair. This versatile formula helps neutralise unwanted brassiness while reviving grey tones with a soft, smoky finish. Ideal for refreshing colour between salon visits, it boosts vibrancy and shine, leaving hair looking cooler and more refined. For blondes, it offers a temporary grey transformation that lasts up to three washes, making it perfect for experimenting without long-term commitment. The vegan-friendly formula also helps condition and smooth hair for a स्वस्थ, glossy appearance.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eTones and enhances grey and pre-lightened hair\u003c\/li\u003e\n\u003cli\u003eNeutralises brassiness for cooler, refined colour\u003c\/li\u003e\n\u003cli\u003eAdds a temporary smoky grey tint to blonde hair\u003c\/li\u003e\n\u003cli\u003eResults last up to 3 washes for flexible styling\u003c\/li\u003e\n\u003cli\u003eHelps refresh colour between salon visits\u003c\/li\u003e\n\u003cli\u003eConditions and smooths hair while boosting shine\u003c\/li\u003e\n\u003cli\u003eVegan formula, suitable for conscious beauty routines\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Bleach London","offers":[{"title":"Default Title","offer_id":57163314889086,"sku":"BLEACHLDN-008","price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/5872\/0515\/files\/Untitleddesign-2026-03-25T160010.229.png?v=1774436551"},{"product_id":"bleach-london-fade-to-grey-kit","title":"BLEACH LONDON Fade To Grey Kit","description":"\u003cp\u003eAchieve a cool-toned transformation with the \u003cstrong\u003eBLEACH LONDON Fade To Grey Kit\u003c\/strong\u003e, a semi-permanent charcoal grey hair toner designed to enhance pre-lightened, bleached, or highlighted blonde hair. This at-home colouring kit delivers soft, smoky grey tones that create a modern, salon-quality finish while helping to neutralise warmth and brassiness. The colour gradually fades over approximately 16–20 washes, making it ideal for those who want a temporary yet stylish hair refresh. Packaged in recycled cardboard and formulated with a vegan, cruelty-free approach, it offers a more conscious way to experiment with colour.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eAdds cool charcoal grey tones to pre-lightened hair\u003c\/li\u003e\n\u003cli\u003eIdeal for bleached, highlighted, or blonde bases\u003c\/li\u003e\n\u003cli\u003eSemi-permanent colour lasting approximately 16–20 washes\u003c\/li\u003e\n\u003cli\u003eHelps neutralise brassiness for a cleaner, cooler finish\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free formula\u003c\/li\u003e\n\u003cli\u003eEco-conscious packaging made from recycled cardboard\u003c\/li\u003e\n\u003cli\u003eComplete kit for easy at-home application\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKit Includes:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e1 x 40ml Colourant Tube\u003c\/li\u003e\n\u003cli\u003e1 x 80ml Developer Lotion (Peroxide)\u003c\/li\u003e\n\u003cli\u003e1 x 50ml Repairing Treatment Mask\u003c\/li\u003e\n\u003cli\u003e1 x Pair of Plastic Gloves\u003c\/li\u003e\n\u003cli\u003e1 x Instruction Leaflet\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Bleach London","offers":[{"title":"Default Title","offer_id":57163701584254,"sku":"BLEACHLDN-009","price":11.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/5872\/0515\/files\/Untitleddesign-2026-03-25T164221.504.png?v=1774438996"},{"product_id":"bleach-london-fade-to-grey-shampoo","title":"BLEACH LONDON Fade To Grey Shampoo","description":"\u003cp\u003eMaintain and enhance cool-toned hair with \u003cstrong\u003eBLEACH LONDON Fade To Grey Shampoo\u003c\/strong\u003e, a colour-depositing toning cleanser designed for grey, bleached, or pre-lightened blonde hair. This dual-action formula gently cleanses while depositing slate-grey pigments, helping to refresh faded colour and maintain a cool, modern finish. Ideal for use between colouring sessions, it works to neutralise unwanted yellow and warm tones, while adding a subtle grey sheen with each wash. It can also be used to top up existing toned hair, extending the life of salon or at-home colour results. The vegan formula makes it a suitable choice for conscious haircare routines.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eCleanses hair while depositing slate-grey tone\u003c\/li\u003e\n\u003cli\u003eHelps maintain grey, blonde, or bleached hair colour\u003c\/li\u003e\n\u003cli\u003eNeutralises yellow and warm brassiness\u003c\/li\u003e\n\u003cli\u003eRefreshes and extends salon or at-home colour results\u003c\/li\u003e\n\u003cli\u003eIdeal for use between dyeing sessions\u003c\/li\u003e\n\u003cli\u003eAdds a subtle cool grey sheen with each wash\u003c\/li\u003e\n\u003cli\u003eVegan-friendly formula suitable for regular use\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Bleach London","offers":[{"title":"Default Title","offer_id":57163982406014,"sku":"BLEACHLDN-010","price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/5872\/0515\/files\/Untitleddesign-2026-03-25T173827.333.png?v=1774442382"},{"product_id":"bleach-london-fade-to-grey-shampoo-and-conditioner-duo","title":"BLEACH LONDON Fade To Grey Shampoo and Conditioner Duo","description":"\u003cp\u003eMaintain and refresh slate-grey tones with the BLEACH LONDON Fade To Grey Shampoo and Conditioner Duo, a targeted toning haircare set designed for grey, silver, and pre-lightened blonde hair. This vegan-friendly duo works to cleanse, condition, and deposit cool grey pigments while helping to reduce unwanted warmth and brassiness. Ideal for maintaining salon-fresh colour between dyeing sessions, it enhances tonal clarity and keeps lightened hair looking clean, modern, and evenly toned.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSet Includes : \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBleach London Fade To Grey Shampoo 250ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA toning cleanser formulated for grey and bleached blonde hair. It gently washes while depositing cool slate-grey pigment, helping to neutralise yellow and warm tones. 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With continued use, it enhances tonal depth and supports a more consistent smoky, grey finish, especially on previously toned or light blonde hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey benefits : \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHelps maintain cool slate-grey and silver tones in bleached or blonde hair\u003c\/li\u003e\n\u003cli\u003eNeutralises yellow and brassy undertones for a cleaner, cooler finish\u003c\/li\u003e\n\u003cli\u003eShampoo gently cleanses while depositing tonal pigment\u003c\/li\u003e\n\u003cli\u003eConditioner enhances softness while refreshing colour depth\u003c\/li\u003e\n\u003cli\u003eSuitable for maintaining colour between salon visits\u003c\/li\u003e\n\u003cli\u003eGradual build-up effect allows controlled toning on light hair\u003c\/li\u003e\n\u003cli\u003eVegan formula suitable for conscious haircare routines\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Bleach London","offers":[{"title":"Default Title","offer_id":57164185272702,"sku":"BLEACHLDN-011","price":19.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/5872\/0515\/files\/Untitleddesign-2026-03-25T182922.786_33953582-c558-4f70-8aac-cb9fa91e023a.png?v=1774447119"}],"url":"https:\/\/www.beautflo.com\/collections\/remove-unwanted-brassiness.oembed","provider":"Beaut Flo","version":"1.0","type":"link"}