Achieve rich, salon-worthy colour at home with the BLEACH LONDON Rich Brown Permanent Hair Dye Kit, designed to deliver deep, chocolate-brown tones with enhanced shine and care. Perfect for refreshing your look or embracing a timeless brunette trend, this complete kit combines colour performance with nourishing ingredients to help protect your hair during the colouring process. The expertly balanced formula works to provide even, long-lasting coverage while minimising visible damage, leaving your hair looking vibrant, smooth, and full of life.

Infused with conditioning agents such as cocamide and sea silk, the formula helps maintain moisture levels throughout the colouring process, ensuring your hair feels soft, hydrated, and healthy-looking after use. The included developer and post-colour conditioner work together to lock in colour intensity while sealing the cuticle for a glossy, polished finish. Whether you are covering greys or enhancing your natural shade, this kit offers a reliable, professional-quality solution from the comfort of your home.

Key Benefits:

• Deep, rich brown shade for a modern, glossy brunette finish
• Permanent hair dye formula for long-lasting colour results
• Provides even coverage, ideal for full colour transformation or root touch-ups
• Enriched with cocamide and sea silk to support hydration and nourishment
• Helps minimise the appearance of damage during the colouring process
• Leaves hair feeling soft, smooth, and visibly healthier
• Enhances shine with a polished, salon-like finish
• Complete at-home kit with easy-to-follow application system
• Suitable for a wide range of hair types and textures
• Supports colour longevity with included post-treatment conditioner

What’s Included:

• Conditioning Colour Tube (60ml, mix 1:1)
• Go Lighter Developing Lotion (60ml)
• Keep It Sealed Conditioner Sachet (20ml)

Why You'll Love It:

• A convenient, all-in-one solution for achieving rich brunette tones at home
• Combines colour and care for a more comfortable dyeing experience
• Helps maintain hair softness and shine even after permanent colouring
• Ideal for keeping your brunette shade fresh, vibrant, and on-trend
• Designed for consistent, professional-looking results with every use